Introduction to Data Management is designed to give learners a comprehensive understanding of how data is collected, stored, organized, and utilized within modern organizations. The course begins with the fundamentals of what data is and why it is considered one of the most valuable assets in today’s digital economy. From there, you will explore the essential principles of data governance, including policies, roles, and responsibilities that ensure data is accurate, secure, and used ethically. We will cover the data lifecycle—how data is created, maintained, and retired—and the importance of maintaining quality and consistency across systems. Through real-world examples and practical insights, you’ll see how businesses rely on effective data management to drive decisions, support analytics, and enable technologies such as artificial intelligence and machine learning. By the end of this course, you will not only understand the key concepts of data management but also recognize how these practices directly impact organizational performance, innovation, and digital transformation. This course serves as a strong foundation for anyone interested in pursuing further studies in data, analytics, or AI.